We’ve signed up to an ambitious journey. Join us!

As Arrive, we guide customers and communities towards brighter futures and more livable cities, it isn’t a challenge just anyone could take on. Luckily, we have something to help us make it happen. Our people and our values. We Arrive Curious, Focused and Together. Just as our entire brand is inspired by the North Star, the shining light leading travelers to their destinations since time began, our values guide us. They help us be at our best. For our customers. For the cities and communities we serve. For ourselves. As a global team, we are transforming urban mobility. Let’s grow better, together.

Your daily responsibilities:

App Store Optimisation (ASO)

• Conduct keyword research using ASO tools (e.g. AppTweak) to identify high-potential search terms.
• Optimise app metadata, including title, subtitle, keyword fields, descriptions, and promotional text to improve rankings.
• Develop and implement A/B testing strategies for creative assets (icons, screenshots, videos)
• Monitor and analyze app store performance and competitors' positioning to inform ASO strategy.

Localization & Internationalization

• Work with localisation vendors or internal stakeholders to adapt app store content to various languages and regions.
• Ensure that localised assets are culturally relevant and optimised for local search behaviour.

Cross-Functional Collaboration

• Collaborate with designers, copywriters, and developers to ensure ASO strategies align with app updates and feature releases.
• Coordinate with paid user acquisition (UA) and CRM teams to align ASO with broader marketing efforts.

Performance Analysis & Reporting

• Track KPIs such as organic installs, conversion rates, keyword rankings, and retention to measure the impact of ASO efforts.
• Provide actionable insights and regular reports to stakeholders using tools like App Store Connect, Google Play Console, and internal dashboards.

Competitor & Market Analysis

• Stay on top of industry trends, store algorithm updates, and competitor activity.
• Identify opportunities for app positioning or creative strategy improvements based on market insights.

We need you to have

• 2–4 years of experience in ASO, mobile growth marketing, or digital performance marketing.
• Strong understanding of app store ecosystems (Apple App Store and Google Play Store) and ranking algorithms.
• Proficiency in ASO tools (e.g., AppTweak).
• Familiarity with A/B testing frameworks and creative optimisation tools.
• Analytical mindset with experience in tools like Google Play Console, App Store Connect, Firebase, or Mixpanel.
• Experience working with localisation projects across multiple markets.
• Excellent communication skills and ability to present data-driven insights to non-technical stakeholders.

Would be great if you have

• Background in mobile gaming, lifestyle, fintech, or utilities categories.
• Basic understanding of SEO principles and how they relate to ASO.

Our Architecture and Technology Stack

• iOS
• Android
• AppTweak
• Firebase
• Mixpanel

Our offer

In addition to great company and challenging projects, we can offer much, much more:

• Knowledge sharing within our company
• Agile and friendly atmosphere, non-violent communication and full respect for diversity
• Possibility to choose from onsite (in Lodz, Poland) or hybrid work (meetings from time to time in our office in Łódź city centre)
• Monthly remuneration depending on your experience
  • Mid: 9.000- 13.000 PLN gross on Employment Agreement
  • Senior: 13.000- 18.000 PLN gross on Employment Agreement

About us

Arrive, including brands like EasyPark, Flowbird, RingGo, ParkMobile, YourParkingSpace and Parkopedia, is a leading global mobility platform. Present in over 90 countries and 20,000 cities, the company helps people and decision-makers make smarter decisions about urban mobility and ease the experience of travel worldwide. Arrive delivers a unique combination of the core ingredients to make cities more livable: from smart payments and optimized car parks to data-driven traffic reduction and support for reinvestment in public transport and green space. It’s about more than function, it’s about saving time and simplifying the experience of travel for everyone. Travel is more than a journey, it’s how you Arrive.